{"id":48309,"date":"2024-07-04T12:00:00","date_gmt":"2024-07-04T10:00:00","guid":{"rendered":"https:\/\/uhlsport.group\/?p=48309"},"modified":"2024-07-04T11:19:15","modified_gmt":"2024-07-04T09:19:15","slug":"baden-sports-to-become-official-ball-partner-of-the-easycredit-basketball-bundesliga-starting-from-the-2024-2025-season","status":"publish","type":"post","link":"https:\/\/uhlsport.group\/en\/baden-sports-to-become-official-ball-partner-of-the-easycredit-basketball-bundesliga-starting-from-the-2024-2025-season\/","title":{"rendered":"Baden Sports to Become Official Ball Partner of the easyCredit Basketball Bundesliga Starting from the 2024\/2025 Season"},"content":{"rendered":"\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-l78nkoss-38270684b88b52a3a465bacb611cb448\">\n.avia-image-container.av-l78nkoss-38270684b88b52a3a465bacb611cb448 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-l78nkoss-38270684b88b52a3a465bacb611cb448 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-l78nkoss-38270684b88b52a3a465bacb611cb448 av-styling- avia_animated_image av-animated-when-visible-95 fade-in avia-align-center  avia-builder-el-0  el_before_av_hr  avia-builder-el-first '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-48313 avia-img-lazy-loading-not-48313 avia_image ' src=\"https:\/\/uhlsport.group\/wp-content\/uploads\/2024\/07\/Baden\u2013X\u2013BBL_1200x600px-1030x515.jpg\" alt='' title=''  height=\"515\" width=\"1030\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/uhlsport.group\/wp-content\/uploads\/2024\/07\/Baden\u2013X\u2013BBL_1200x600px-1030x515.jpg 1030w, https:\/\/uhlsport.group\/wp-content\/uploads\/2024\/07\/Baden\u2013X\u2013BBL_1200x600px-300x150.jpg 300w, https:\/\/uhlsport.group\/wp-content\/uploads\/2024\/07\/Baden\u2013X\u2013BBL_1200x600px-768x384.jpg 768w, https:\/\/uhlsport.group\/wp-content\/uploads\/2024\/07\/Baden\u2013X\u2013BBL_1200x600px-705x353.jpg 705w, https:\/\/uhlsport.group\/wp-content\/uploads\/2024\/07\/Baden\u2013X\u2013BBL_1200x600px-1000x500.jpg 1000w, https:\/\/uhlsport.group\/wp-content\/uploads\/2024\/07\/Baden\u2013X\u2013BBL_1200x600px-500x250.jpg 500w, https:\/\/uhlsport.group\/wp-content\/uploads\/2024\/07\/Baden\u2013X\u2013BBL_1200x600px.jpg 1200w\" sizes=\"(max-width: 1030px) 100vw, 1030px\" \/><\/div><\/div><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-18675nn-4451458ae516246f54352788d140edf5\">\n#top .hr.hr-invisible.av-18675nn-4451458ae516246f54352788d140edf5{\nheight:20px;\n}\n<\/style>\n<div  class='hr av-18675nn-4451458ae516246f54352788d140edf5 hr-invisible  avia-builder-el-1  el_after_av_image  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<section  class='av_textblock_section av-kju0espt-4ea9d1c7a5fe6d1caf0d583fad60448e '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h2><strong>Baden Sports to Become Official Ball Partner of the easyCredit Basketball Bundesliga Starting from the 2024\/2025 Season<\/strong><\/h2>\n<h3>Contract Duration of Four Years \/ Partnership with uhlsport GmbH<\/h3>\n<p><strong>Cologne\/Balingen, July 4, 2024 \u2013 The easyCredit Basketball Bundesliga (easyCredit BBL) will enter the upcoming 2024\/25 season with a new ball partner. Baden Sports will exclusively provide the official game ball. The contract, which has a four-year term, was concluded with the distribution partner for Baden Sports, uhlsport GmbH. In addition to the official ball partnership for the easyCredit BBL games, the agreement includes custom ball merchandise for the clubs. Baden Sports replaces long-term partner Spalding, which had been the official game ball provider for the easyCredit BBL since the 2007\/2008 season.<\/strong><\/p>\n<\/div><\/section>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-252vjlp-b2a7ca52e0f0b8123e11466379631a0a\">\n#top .hr.hr-invisible.av-252vjlp-b2a7ca52e0f0b8123e11466379631a0a{\nheight:20px;\n}\n<\/style>\n<div  class='hr av-252vjlp-b2a7ca52e0f0b8123e11466379631a0a hr-invisible  avia-builder-el-3  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<section  class='av_textblock_section av-l4y36niw-42a78b4602b2cbbf019ebee7a483a842 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p>Founded in 1979 and headquartered in Kent near Seattle, Washington, USA, Baden Sports produces high-quality balls for basketball, volleyball, soccer, futsal, football, softball, and baseball. One of the company&#8217;s first product innovations was the development of a smaller women&#8217;s basketball (size 6), which the NCAA adopted as the official game ball in 1984. The brand name Baden was inspired by a vacation taken by the company&#8217;s founder, E.C. Schindler, in Baden-Baden, Germany.<\/p>\n<\/div><\/section>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-4i564m-cf13a52314f3ff8148f02228dfadf0e9\">\n#top .hr.hr-invisible.av-4i564m-cf13a52314f3ff8148f02228dfadf0e9{\nheight:20px;\n}\n<\/style>\n<div  class='hr av-4i564m-cf13a52314f3ff8148f02228dfadf0e9 hr-invisible  avia-builder-el-5  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<section  class='av_textblock_section av-lcj3gvm0-c62c4ca52fe0177f3bf6cd182d95430d '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p>Dr. Stefan Holz, CEO of the easyCredit Basketball Bundesliga, stated,<\/p>\n<blockquote>\n<p><em>&#8220;As the first major European league, we are very excited about the collaboration with Baden Sports. Baden is a young, dynamic company with a strong drive for innovation, which aligns perfectly with the ambitions of the easyCredit Basketball Bundesliga.&#8221;<\/em><\/p>\n<\/blockquote>\n<\/div><\/section>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_hr-82f5be0ae0af6a64fe3091010b237709\">\n#top .hr.hr-invisible.av-av_hr-82f5be0ae0af6a64fe3091010b237709{\nheight:20px;\n}\n<\/style>\n<div  class='hr av-av_hr-82f5be0ae0af6a64fe3091010b237709 hr-invisible  avia-builder-el-7  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<section  class='av_textblock_section av-lma9d0fw-43a74f1556c341672db71178e6f9aa95 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p>Jake Licht, CEO of Baden Sports, commented,<\/p>\n<blockquote>\n<p><em>&#8220;The cooperation with the easyCredit Basketball Bundesliga is a significant milestone in the history of Baden Sports. Through this partnership with the BBL, we are increasing our visibility in Germany and Europe, and we are pleased to have found a strong distribution partner in Europe with uhlsport GmbH.&#8221;<\/em><\/p>\n<\/blockquote>\n<\/div><\/section>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_hr-82f5be0ae0af6a64fe3091010b237709\">\n#top .hr.hr-invisible.av-av_hr-82f5be0ae0af6a64fe3091010b237709{\nheight:20px;\n}\n<\/style>\n<div  class='hr av-av_hr-82f5be0ae0af6a64fe3091010b237709 hr-invisible  avia-builder-el-9  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<section  class='av_textblock_section av-ly70s7tr-aea829d00b48093651a81f1d800f5969 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p>Melanie Steinhilber, Director of Markets and member of the management board at uhlsport GmbH, added,<\/p>\n<blockquote>\n<p><em>&#8220;With the partnership with the easyCredit Basketball Bundesliga, we aim to strengthen the strategic expansion of our team sports business towards basketball. Within our Kempa brand, we offer all relevant textiles for basketball and complement these with high-quality basketballs from the U.S. brand Baden Sports. We wanted to reinforce this new distribution partnership from the start with a prestigious European equipment mandate. The commitment from the easyCredit Basketball Bundesliga delights us greatly. It underscores Baden Sports&#8217; high-quality standards for their products and the significant trust that the easyCredit BBL places in the service capabilities of uhlsport GmbH.&#8221;<\/em><\/p>\n<\/blockquote>\n<\/div><\/section>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-n6k4qu-993bbb7b405d2fd22bae4a40be4e4290\">\n#top .hr.hr-invisible.av-n6k4qu-993bbb7b405d2fd22bae4a40be4e4290{\nheight:20px;\n}\n<\/style>\n<div  class='hr av-n6k4qu-993bbb7b405d2fd22bae4a40be4e4290 hr-invisible  avia-builder-el-11  el_after_av_textblock  el_before_av_textblock '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<section  class='av_textblock_section av-ly70tpno-a49ebb15584319fad980b4aaea933dca '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p><strong>About easyCredit Basketball Bundesliga<\/strong><\/p>\n<p>The easyCredit Basketball Bundesliga is the umbrella organization for the teams in the top-tier German basketball league, organizing the German Championship and the BBL Cup. The operational business is managed by Basketball Bundesliga GmbH, which is responsible for the organizational handling of competitions and game scheduling. Furthermore, the BBL GmbH regulates licensing and player transfers. The easyCredit BBL also creates the strategic framework for the sporting and economic development of the clubs and is responsible for the central marketing of, among other things, naming rights and media rights.<\/p>\n<\/div><\/section>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_hr-82f5be0ae0af6a64fe3091010b237709\">\n#top .hr.hr-invisible.av-av_hr-82f5be0ae0af6a64fe3091010b237709{\nheight:20px;\n}\n<\/style>\n<div  class='hr av-av_hr-82f5be0ae0af6a64fe3091010b237709 hr-invisible  avia-builder-el-13  el_after_av_textblock  el_before_av_button '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<div  class='avia-button-wrap av-lemncni0-af365f73a171096a09c060c8dd333fef-wrap avia-button-center  avia-builder-el-14  el_after_av_hr  avia-builder-el-last '><a href='http:\/\/kempa-sports.com'  class='avia-button av-lemncni0-af365f73a171096a09c060c8dd333fef av-link-btn avia-icon_select-yes-right-icon avia-size-medium avia-position-center avia-color-dark'   aria-label=\"Zum Kempa Onlineshop\"><span class='avia_iconbox_title' >Zum Kempa Onlineshop<\/span><span class='avia_button_icon avia_button_icon_right avia-iconfont avia-font-entypo-fontello' data-av_icon='\ue875' data-av_iconfont='entypo-fontello' ><\/span><\/a><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":48313,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[359],"tags":[332,351],"class_list":["post-48309","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-baden-2","tag-news-grid-en","tag-presseportal-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Baden Sports to Become Official Ball Partner of the easyCredit Basketball Bundesliga<\/title>\n<meta name=\"description\" content=\"The easyCredit Basketball Bundesliga (easyCredit BBL) will enter the 2024\/25 season with Baden Sports as the new exclusive ball partner.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/uhlsport.group\/en\/baden-sports-to-become-official-ball-partner-of-the-easycredit-basketball-bundesliga-starting-from-the-2024-2025-season\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Baden Sports to Become Official Ball Partner of the easyCredit Basketball Bundesliga\" \/>\n<meta property=\"og:description\" content=\"The easyCredit Basketball Bundesliga (easyCredit BBL) will enter the 2024\/25 season with Baden Sports as the new exclusive ball partner.\" \/>\n<meta property=\"og:url\" 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