{"id":50851,"date":"2026-03-02T11:00:00","date_gmt":"2026-03-02T10:00:00","guid":{"rendered":"https:\/\/uhlsport.group\/?p=50851"},"modified":"2026-03-02T11:00:18","modified_gmt":"2026-03-02T10:00:18","slug":"melanie-steinhilber-steps-up-as-ceo","status":"publish","type":"post","link":"https:\/\/uhlsport.group\/en\/melanie-steinhilber-steps-up-as-ceo\/","title":{"rendered":"Melanie Steinhilber Steps Up as CEO"},"content":{"rendered":"<div id='av_section_1'  class='avia-section av-av_section-2dcb3d115e2e5af9a73072e0505910f8 main_color avia-section-default avia-no-border-styling  avia-builder-el-0  el_before_av_hr  avia-builder-el-first  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><main  role=\"main\" itemprop=\"mainContentOfPage\"  class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-50851'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-mkcg7ebp-53e6de9ff6bac38df4c8f9a5ed40d8cc\">\n.avia-image-container.av-mkcg7ebp-53e6de9ff6bac38df4c8f9a5ed40d8cc img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-mkcg7ebp-53e6de9ff6bac38df4c8f9a5ed40d8cc .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-mkcg7ebp-53e6de9ff6bac38df4c8f9a5ed40d8cc av-styling- avia-align-center  avia-builder-el-1  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-50856 avia-img-lazy-loading-not-50856 avia_image ' src=\"https:\/\/uhlsport.group\/wp-content\/uploads\/2026\/03\/7d94dfab-b6ad-423e-9138-5633b0a8d4d8.jpg\" alt='Melanie Steinhilber' title=''  height=\"1280\" width=\"1920\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/uhlsport.group\/wp-content\/uploads\/2026\/03\/7d94dfab-b6ad-423e-9138-5633b0a8d4d8.jpg 1920w, https:\/\/uhlsport.group\/wp-content\/uploads\/2026\/03\/7d94dfab-b6ad-423e-9138-5633b0a8d4d8-300x200.jpg 300w, https:\/\/uhlsport.group\/wp-content\/uploads\/2026\/03\/7d94dfab-b6ad-423e-9138-5633b0a8d4d8-1030x687.jpg 1030w, https:\/\/uhlsport.group\/wp-content\/uploads\/2026\/03\/7d94dfab-b6ad-423e-9138-5633b0a8d4d8-768x512.jpg 768w, https:\/\/uhlsport.group\/wp-content\/uploads\/2026\/03\/7d94dfab-b6ad-423e-9138-5633b0a8d4d8-1536x1024.jpg 1536w, https:\/\/uhlsport.group\/wp-content\/uploads\/2026\/03\/7d94dfab-b6ad-423e-9138-5633b0a8d4d8-1500x1000.jpg 1500w, https:\/\/uhlsport.group\/wp-content\/uploads\/2026\/03\/7d94dfab-b6ad-423e-9138-5633b0a8d4d8-705x470.jpg 705w, https:\/\/uhlsport.group\/wp-content\/uploads\/2026\/03\/7d94dfab-b6ad-423e-9138-5633b0a8d4d8-500x333.jpg 500w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div><\/div><\/div>\n<\/div><\/div><\/main><!-- close content main element --><\/div><\/div><div id='after_section_1'  class='main_color av_default_container_wrap container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-50851'><div class='entry-content-wrapper clearfix'>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_hr-3a876428eececa9d35452247ddb053af\">\n#top .hr.hr-invisible.av-av_hr-3a876428eececa9d35452247ddb053af{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-av_hr-3a876428eececa9d35452247ddb053af hr-invisible  avia-builder-el-2  el_after_av_section  el_before_av_one_full  avia-builder-el-first '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><\/p>\n<div  class='flex_column av-av_one_full-a93934ecd89fbb8a9566d39e89cd3725 av_one_full  avia-builder-el-3  el_after_av_hr  avia-builder-el-last  first flex_column_div  '     ><section  class='av_textblock_section av-mm8ziidj-5d4f92a9b39295b0d83ee6ac77039de3 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h1 class=\"false\" style=\"color: #000000;\" align=\"left\">Melanie Steinhilber Steps Up as CEO<\/h1>\n<\/div><\/section><br \/>\n<section  class='av_textblock_section av-mkcg84td-c4ff9bc7cd17a8ab80aeeeb1ca5dc375 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><h3><strong class=\"false\">Balingen. March 2nd \u2013 uhlsport GmbH announces a change at the top of the company. Melanie Steinhilber steps up and assumes the role of CEO of uhlsport GmbH.<\/strong><\/h3>\n<\/div><\/section><br \/>\n<section  class='av_textblock_section av-mkcg8l5q-aeeea0da2f36e2e777624eb708b39467 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p class=\"false\">Steinhilber\u00a0has been part of uhlsport GmbH since 2002 and has played a key role in shaping both the company and its brands uhlsport and Kempa over more than two decades, holding various leadership positions throughout her career.<\/p>\n<p class=\"false\">The existing executive management structure remains unchanged and proven. Alongside\u00a0Melanie\u00a0Steinhilber, the leadership team includes Viktor Daiker (Authorized Officer &amp; VP Finance), Baris Levent (VP Procurement, Logistics &amp; QA), Sulaiman El-Hamad (VP Sales, now also responsible for the D-A-CH market), and Mario Scholze, who takes on his new role as VP Sales Controlling &amp; Analytics.<\/p>\n<p class=\"false\">With this appointment, the Daiss family sends a clear signal of continuity and strength. At the same time, they reaffirm their full support for the strategic development of uhlsport GmbH and underline their willingness to continue making significant investments\u2014particularly in infrastructure, as well as sponsorship and partnership activities. Especially in a World Championship year, this move stands as a strong statement for the company\u2019s healthy future and the continued power of the uhlsport and Kempa brands.<\/p>\n<p class=\"false\"><em class=\"false\">\u201cMy clear focus is on positioning uhlsport as the best teamsport partner\u2014for specialist retail and for professional sport. We want to convince through best-in-class products, outstanding service, and reliable collaboration. I would like to thank the owning family for their trust,\u201d<\/em>\u00a0says\u00a0Melanie\u00a0Steinhilber.<\/p>\n<p class=\"false\">G\u00fcnter Daiss adds: <em class=\"false\">\u201cWe have great personal trust in Ms. Steinhilber and in the entire management team. She knows the company and the brands inside out and is the right leader to consistently drive the process of consolidation and sustainable strengthening of uhlsport GmbH.\u201d<\/em><\/p>\n<p class=\"false\">By reinforcing its leadership structure, uhlsport GmbH once again underlines its long-term commitment: a strong, healthy future for the company and its powerful brands uhlsport and Kempa\u2014built on reliability, a clear willingness to invest, and a sharp positioning as a high-performance partner in teamsport.<\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_hr-3a876428eececa9d35452247ddb053af\">\n#top .hr.hr-invisible.av-av_hr-3a876428eececa9d35452247ddb053af{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-av_hr-3a876428eececa9d35452247ddb053af hr-invisible  avia-builder-el-7  el_after_av_textblock  avia-builder-el-last '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><\/p><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":50856,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[313],"tags":[332,351],"class_list":["post-50851","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-en","tag-news-grid-en","tag-presseportal-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Melanie Steinhilber Steps Up as CEO &#8211; uhlsport GmbH<\/title>\n<meta name=\"description\" content=\"uhlsport GmbH performs equal or better in sustainability than 68 % of companies certified by EcoVadis. 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